{"id":34976,"date":"2026-02-10T18:14:10","date_gmt":"2026-02-10T17:14:10","guid":{"rendered":"https:\/\/observatoirecetelem.com\/?p=34976"},"modified":"2026-02-11T17:03:51","modified_gmt":"2026-02-11T16:03:51","slug":"seniors-the-new-faces-of-consumption-in-europe","status":"publish","type":"post","link":"https:\/\/observatoirecetelem.com\/en\/consumption\/seniors-the-new-faces-of-consumption-in-europe","title":{"rendered":"Seniors, the new faces of\u00a0consumption\u00a0in Europe"},"content":{"rendered":"
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10 years ago, the Cetelem Observatory took an interest in seniors through a study entitled “Towards the golden age of the silver economy?”. Today, the issue of an ageing population and the demographic shock we are experiencing lead us to ask whatthe economic and social consequences will be over the next 20 years.  <\/p>\n\n\n\n

Carried out with Harris Interactive, the research firm C-Ways and BNP Paribas’ economic research, this study was conducted in 10 European countries with a representative sample of more than 10,000 people. It highlights consumption in a Europe facing a demographic shock. <\/p>\n<\/div>\n<\/div>\n\n\n

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\n\n \n Click here to read the full study\n <\/i>\n <\/a>\n\n <\/div>\n\n<\/div>\n\n
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The essentials of the study in video<\/strong><\/strong><\/h2>\n<\/div>\n\n
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