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Observe, enlighten and decipher the evolution
of consumption patterns in France and abroad

Cetelem Housing Observatory 2025
A European survey conducted in 8 countries

Housing Observatory 2025 – Housing: A commitment under financial pressure

Summary of this study

Methodology

The quantitative consumer survey was carried out by Harris Interactive from May 19th to May 28th, 2025, in 8 European countries: Germany, Belgium, Spain, France, Italy, Poland, Portugal, and the United Kingdom.

A total of 12,574 people were interviewed online (CAWI), with participants aged 18 to 75, coming from nationally representative samples in each country. The representativeness of the sample is ensured by the quota method (gender, age, region of residence, and income/social class).

Housing: A commitment under financial pressure

In this Harris Interactive study you will first find a picture of housing situation in Europe: what importance do Europeans give to their home? Are they willing to optimize its energy efficiency? Which renovation work are they prioritizing? All these questions will help us understand where europeans stand on this topic. In a second part, we will discover what are the deal breaker for starting these renovation works and what are the main motivation? Finally, you can learn 10 strong levers to take action.