L’Observatoire Cetelem around the world
In our globalised consumer society, it is enlightening to discover the local characteristics of a market or business sector, as well as unifying trends. L’Observatoire Cetelem produces two annual international surveys, one on the automotive market (15 countries), the other on household consumption (13 countries). 12 countries already publish their own version of L’Observatoire Cetelem, based on a common core of content and data. Some have gone as far as developing specific local indicators.