Observe, enlighten and decipher the evolution
of consumption patterns in France and abroad
Section 1 - The mystery of the electric car

EVs are for the city!

3 minutes of reading
The electric vehicle has several advantages that make it suitable for city motorists.

The ultimate city car

Indeed, this is the opinion of 68% of those who replied.



65% agree that EVs avoid the problems associated with car use in cities.



This percentage is even higher in countries where there are heavy traffic restrictions on fuel-powered vehicles: 81% in China, 86% in Italy, 84% in Spain, 78% in Mexico, 70% in Belgium, 68% in the United Kingdom and 66% in France. The electric vehicle appears to be an effective solution to reducing the noise generated by road traffic, with 92% of those who responded endorsing the silence of electric vehicles.

A flawed offer?

But although EVs would appear to be destined for great things in the city, the offer still needs to be appealing. 86% of those who replied claim that there are still too few models available.



As you would expect, the Norwegians are the least likely to agree with this statement (64%). Even though manufacturers have rushed to take advantage of the market potential, the models sold in Norway are the same as those offered in the rest of Europe. It would therefore seem that motorists become less demanding when they experience EV use. Contrary to what most of those who replied seem to think, there is a relatively wide variety of electric vehicle models available. The European (Renault, Peugeot, BMW, Volkswagen, Smart, etc.), Japanese (Nissan, Mitsubishi, etc.), South Korean (Hyundai, Kia, etc.), Chinese (Baic, BYD, Zhidou, Byton, Kandi, etc.) and American brands (Tesla, Ford, etc.) cover the segments from the small city car to the utility vehicle, including saloons and MPVs. However, the most recent models, although theoretically available, usually require a long or very long waiting time before delivery.

Portrait of an e-motorist

Mostly male

43% of men want to buy an electric vehicle in the next 5 years, compared to 35% of women

Mostly city-dwellers

48% of people living in cities with a population of more than 100,000 want to buy an electric vehicle in the next 5 years, compared to 36% of those who live in cities with less than 100,000 inhabitants and 29% in rural areas

Mostly aged between 25 and 34 years

51% of those who replied in this age group want to buy an electric vehicle in the next 5 years, compared to 44% of 18-24 year olds, 42% of 35-54 year olds and 29% of those aged 55 and over

Who cover the following distances, on average:

60 km every day

18,400 km annually

12 long journeys of more than 400 km in the year

Sub-section 4
Range, a key product feature
Cars are the most durable and most expensive consumer goods. Purchasing a vehicle is therefore a significant act. Not only do the environmental and macroeconomic issues run very deep, but certain cond
Sub-section 6
A lack of competitiveness
Given its specific features, the EV is technically suited to the driving habits of a large number of motorists. To be fully embraced, there still remains one obstacle to be overcome, i.e. competitiven