Observe, enlighten and decipher the evolution
of consumption patterns in France and abroad

Circular economy:
The rise of the consumer entrepreneur

How do Europeans adopt the famous "3Rs" (Reuse, recycle, reduce) on a daily basis? The second-hand market is exploding: what motivations guide the purchase and sale of second-hand products?

Summary of this study

How did we conduct this study?

Quantitative consumer interviews were conducted by Harris Interactive on 5-19 November 2021 in 17 countries: Austria, Belgium, Bulgaria, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Norway, Poland, Portugal, Romania, Slovakia, Spain, Sweden and
the United Kingdom. 

In total, 15,800 individuals were interviewed online (CAWI method). These individuals aged 18 to 75 were drawn from national samples representative of each country. 

The quota method was employed to ensure that the sample was representative (gender, age, region of residence, socioprofessional category/income). 3,000 interviews were conducted in France and 800 in each of the other countries.

Co-authored by: Luc Charbonnier and C-Ways
Editorial coordination: Patricia Bosc
Design: © Altavia Cosmic
Illustrations: Altavia Cosmic, Shutterstock 

c-ways       Harris Interactive